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Links to Training Magazine, ASTD, CEdMA, ISA, Training Supersite, Masie Center, CompTIA, Luntz, Suleiman and Many Other Training Industry Resources.

When we broke into the training field, there was plenty of help for people in the profession of training. But little in the way of help for people in the business of training. Thankfully that’s changed. If you're not familiar with the following resources, give them an on-line visit soon.

Training Business Associations

ASTD - The ASTD is the world's largest association of training industry professionals, with 70,000 members representing more than 100 countries. Local chapter meetings offer a low key opportunity for suppliers to get to know the needs of HRD people first hand. International ASTD Conference and Expo every May is an excellent networking opportunity. Many additional member services.

Instructional Systems Association – The ISA is open to all companies that offer training-related products and services. Their stated mission is: "to enhance the development and success of member firms; improve members’ capability to serve their clients; and expand the influence of the instructional systems industry." Professional development conferences are offered for both business owners and marketing staff. In addition, the ISA publishes an annual composite financial survey that lets members know where they stand regarding line item spending, revenue growth, profitability and compensation practices.

The CompTIA Technology Learning Group - The CompTIA Technology Learning Group represents professionals and companies involved in the IT training world, and is active in defining learning standards, establishing best practices, promoting professional development and influencing legislation. The CompTIA TL Group is well known for it's "Strategies" conferences that bring together commercial training providers, corporate training managers, IT instructors, and government officials.

The Computer Education Management Association – CEdMA is made up of individuals who manage training businesses within computer hardware and software companies. Its goal is to provide a forum where members can discuss critical training and business issues. Both national and local events are offered. Get-togethers are characterized by a high degree of collaboration and sharing.


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Training Industry Publications

Lifelong Learning Market Report - Published twice monthly by Simba Information, this 8-page newsletter provides up-to-the-minute business intelligence to a growing audience of education and training company executives. Covers training company financial reports, who’s merging with whom, new product announcements, key executive appointments, and purchasing intentions of key market segments. Available by both single and bulk subscription – and in both hard copy and online.

Training Magazine - Published monthly by VNU Business Media. Its annual survey of training practices and intentions among corporate America is a valuable tool for training suppliers. Editorial content has become increasingly irreverent and topical. Growing coverage of training suppliers and the training industry, including IPOs, mergers and acquisitions and public company stock performance. Sponsors Training conference and expo every February.

Training Supersite - "Mission Control" for VNU's growing roster of training industry periodicals and services. Claims to be the Internet's largest training resource site. Comprehensive directory of suppliers offers an excellent opportunity to scope out your competition or potential business partners. Also offers networking, community and job posting opportunities.

T+D Magazine - Published monthly by the ASTD, the progenitor of all training-related associations, and the biggest. Primarily oriented to training managers and professionals, but has begun to address the supplier side. Periodic industry surveys are valuable for product planning and opportunity assessment purposes.


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Training Industry Advisors

The MASIE Center – An international thinktank located in Saratoga Springs, NY, the Center is dedicated to "exploring the intersection of learning and technology." Sponsors a number of highly attended conferences and distributes "TechLearn Trends", an irreverent and insightful e-mail newsletter. Resident guru Elliott Masie combines a rabid enthusiasm for technology with empathy for learners and shrewd instincts concerning the commercial implications of new learning technologies.

Luntz, Suleiman & Associates, Inc. – LSA is an investment banking firm specializing in the information, publishing, education and training industries. They advise and assist companies seeking to grow or diversify through merger and acquisitions, divestitures, capital formation and strategic alliances. Principal Anver Suleiman is a long time training industry guru, and an authority on public seminars and conferences.


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Training Business Recruiters

Given the rapid growth of the training business, it's never been more difficult to find talented people with experience in the field. Looking for a seasoned Account Manager? A course developer skilled in the latest authoring tools? An e-learning-savvy CEO? The following executive recruiters may have the specialized industry experience and connections you need.

(Coming Soon)


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